Writer on a Mission
For every writer the goals are different. There are no right goals, wrong goals, good goals, bad goals. But there needs to be one. The mission statement informs that goal.
My business exists to write quality literature and disperse it to schools, libraries and retailers especially in underserved or rural areas, such as Appalachia.
How do I go about achieving this? First, I understand that every part of that mission statement involves time. Lots of time. Quality literature doesn’t come from a draft, a rewrite, quick edit and publish to “get it out there,” as fast as possible. I heard an author at a book event tell another writer she tries to publish a new work every six weeks. Her goal is different than mine; it works for her. Dispersing, selling, takes time away from home attending events and signings.
Is making money in your mission statement? It is implied in mine, as I refer to myself as a business, and unless it’s a nonprofit, business exists to make money. But it isn’t my primary goal. If I were the breadwinner or had a family ....
Where do you want your work to go, to be sold, and to be seen? Your mission statement informs that as well. My books are all available on kindle, too, but my primary goal is different, as I want my books in libraries and schools. Because I write many genres for many publishers, I need various venues for my books that all have different audiences. I love to drive and travel and I have the opportunity at this time in my life with grown children, retirement, and a supportive spouse, to travel to these unusual venues. This gives me the opportunity to deliver my books to underserved areas that don’t have libraries or bookstores and where school funding is meager. I’ve taken my books into five counties that have the highest illiteracy rate in the country. They are hungry for books and proud to own them. I sell my books, making money to pay for the trip, and benefit kids in those counties by bringing them quality literature and encouraging them to read. That’s my mission statement and my mission. There’s no right or wrong way; this is my way. My selling tip today is define your mission statement and let it inform your writing goal and your business practice.